Bringing the internet’s biggest buzz straight to your screen, BIG FM, largest single brand radio network in India, unveils The Scroll Report, a new weekly digital series. Hosted by RJ Krutika, the show curates the most talked-about moments from the online world each week. From viral reels and meme culture to creator breakthroughs, heated debates, nostalgia trends, cringe fads, celebrity drama, and those baffling ‘why is this trending?’ moments, The Scroll Report breaks down the internet’s obsessions with wit, warmth, and a refreshingly relatable perspective.
With nearly 97% of people consuming short-format videos and spending over three hours a day immersed in digital content, the internet has become as overwhelming as it is entertaining. With The Scroll Report, BIG FM aims to cut through this chaos and become the one-stop destination for everything worth knowing in a snackable, engaging, and effortless format.
Sharing his thoughts, Ashit Kukian, CEO, BIG FM, said,
“Delivering the right content at the right moment is what allows information to truly resonate with audiences. With The Scroll Report, our aim is to help listeners and viewers navigate the fast-moving digital world, not just by highlighting what’s trending, but by unpacking why it matters. This property reflects BIG FM’s evolution into a content first brand, seamlessly bridging radio and digital to remain deeply relevant to today’s audiences.”
The show captures the internet in all its avatars through its core elements like ‘The Good’, ‘The Bad’, ‘The Ugly’ , ‘Scrollywood’ and ‘Myth Buster’. Going beyond merely spotlighting trends, it questions narratives, celebrates creativity, debunks misinformation, and sparks meaningful conversations around creator culture, public sentiment, and pop behaviour. Airing every Sunday from 11 AM to 1 PM, the radio show serves as the long-form extension of the digital video format, amplifying what’s trending and extending its relevance and impact across platforms.
