Archive: July 1, 2022

KTR to present FTCCI Excellence Awards on 4th July at HICC

Hyderabad, July 01, 2022….. Mr K.T. Rama Rao, Minister for Industries, MA & UD, IT, E & C, Government of Telangana to present FTCCI Excellence Awards in a special function to be held at HICC, Madhapur on 4th July. He will be the chief guest and give away awards to the winners. Mr Jayesh Ranjan, Principal Secretary, I & C and IT, E & C, Government of Telangana will be the Guest of Honour and will join Mr KT Rama Rao in giving away the awards.

Addressing a press conference Mr K. Bhasker Reddy, President, FTCCI said 19 Organisations and Individuals are chosen by the jury for the coveted awards. FTCCI is 105 years old, India’s one of the oldest industrial bodies. And its awards are considered very prestigious.

Speaking further Mr Bhasker Reddy added that the Federation instituted Awards to encourage excellence. I am sure that the awardees will continue to serve the cause of the country in general and the state of Telangana in particular in future with all dedication and determination.

Telangana industrial eco system is growing rapidly with robust infrastructure. FTCCI encourages entrepreneurs and enterprises to excel in their respective fields and create value to the economy and society, he added.

Replying to a question, the number of award categories may change, new categories may be added. It is a continuous process. Our main focus is on MSME Sector Bhasker Reddy said. He also highlighted various initiatives of FTCCI as a reply to a question.

The FTCCI Excellence Awards is an annual feature of FTCCI.

The awards are rewards for excellence. They are an honour, and appreciation to businesses, industries and people from the state of Telangana, who are visionaries behind today’s outstanding corporate successes, he added.

The jury is headed by Sri Gowra Srinivas, Chairman, FTCCI Excellence Awards Committee addressing the gathering he said ‘we sought the nominations in 22 categories in April 2022. We have received overwhelming response from well over 150 nominations. Out of them, the jury has chosen 19.

The Jury of the Awards is comprises of Hon’ble Justice V. Bhasar Rao, Retired Judge, High Court of AP; Hon’ble Justice S. Govindarajulu, Retired Judge, High Court, SAP; Hon’ble Justice Challa Kodanda Rao, Retired Judge, High Court of Telangana and AP; Dr. M. Gopala Krishna, IAS retired; Sri Ajay Misra, IAS, retired and Dr. Surendra Kumar, Former Director & Scientists, Armament Research & Development Establishment (ARDE).

Speaking on the occasion Mr. Ajay Misra, one of the jury members said, the entire awards process took several months to finalise the winners.

Some of the areas where awards are given are Exports, Marketing, Innovation, R&D Technology, Information Technology, Employee Welfare, Aerospace and Defence, New Renuwqable Energy, Tourism Promotion, Chamber/Association, Individuals – Scientist/Engineer, Woman Entrepreneur, Differently Abled Person and Social Welfare initiatives for Women Empowerment.

The awards promote the spirit of entrepreneurship initiated in the year 1974 and are continued year after year uninterruptedly.

The Awardees are given for their works or operations in the State of Telangana.

The response was encouraging, only proving that FTCCI Excellence Awards are the most sought after.

And the award winners include Hindustan Aeronautics Ltd; Metrochem API Pvt. Ltd; Sam Agritech Ltd; Befach 4x Pvt. Ltd; Ravi Foods Pvt. Ltd; Sarvotham Care Ltd; NCL Industries Ltd; Skyshade Daylights Pvt.Ltd; Converge Biotech Pvt.Ltd; Click2Clinic Healthcare; India Pvt.Ltd; Maithri Drugs Pvt Ltd; Sahasra Crop Science Pvt. Ltd; Ananth Technologies Ltd; Vividminds Technologies Pvt Ltd; Surendra Associates; Cyber Security Centre of Excellence; Nava Bharat Ventures Limited.

Dr.lbram Ganesh, a Scientist-F, International Advanced Research Centre for Powder Metallurgy and New Materials, chosen for Excellence in Science or Engineering and Ms Deepa Dadu, Founder, Enchante Café & Confectionery as Outstanding Woman Entrepreneur.

A very special Coffee Table Book outlining the profiles of the award winners is planned. It will feature their success stories, struggles and a message to the society. It may serve as inspiration to others. Entrepreneurs are portrayed as a special breed of people, who live a good life. The book will be a treasure trove of information and their experiences may motivate others not to give up.

Mr Ajay from SAM Agritech, one of the award winners said that they were in the business of exporting value added fresh produce from Indfia and has developed new product cagtegoriesfor the market to follow and adopt. He said, awards would serve as a motivation.

Mr. Vivek Khanna, CEO of Click2Click said that they transforming the Indian Healthcare landscape by enabling a dynamic shift from overly dependent hospital centric to most secure and desirable care setting—the loving home. It is a one stop shop solution for twenty plus home health care services delivered at one’s home.

Supertalent Puts Talent First in the Recruitment Process Using Behavioral Assessments and Anonymized Profiles

A personality-driven approach to hiring new candidates

supertalent is a modern data-driven talent portal that uses artificial intelligence and behavioral analysis to connect qualified talents to organizations with the right work values and personality fit. The startup takes a nontraditional approach towards talent acquisition, putting the talent at the center stage.

Today, more than 50% of working people are dissatisfied with their jobs. The market has seen a significant number of resignations lately, and the most prominent reason for leaving the job is the cultural mismatch between the employee and the employer. Individuals are looking for jobs that not only fulfill their monetary requirements but also align with their cultural and value expectations.

Tom Zrubecky founded supertalent to bridge this gap between individual expectations and company fit. The portal uses a combination of behavioral assessments and anonymized profiles to find the right talent for the company. This new-age approach gives less importance to an individual’s previous experience and more to the right personality fit with the team and the company.

supertalent utilizes behavioral assessments for both the individual and the company looking for the talent. In the last four months, the startup has assessed more than 25,000 individuals and companies that answered more than 1,000,000 unique questions. The algorithms based on these answers are able to find the most relevant experience of the candidate. It also takes into account the future potential of a candidate instead of just considering their previous experience.

The portal also removes the information imbalance between companies and candidates. It shows candidates their personality fits with the company they are applying to. This adds another dimension to the application process, providing candidates with more information than just a plain job description.

To ensure candidates are more comfortable applying for jobs using its portal, supertalent completely anonymizes personal candidate information. Details like picture, name, age, or gender are hidden from the company. Candidates have the power to decide when and how their true identity is revealed. This removes any potential cognitive biases in the recruitment process.

Companies are also asked to complete value fit tests. This helps the portal match the candidate to the company with the right fit. In addition to hiring new talents, companies can also use supertalent’s behavioral assessments to test their teams and drive personal development and company values.

“Everyone claims these days that there is almost no available talent on the market. Although it’s generally true, we disagree. Based on our research, we know that there are many people off the market who are willing to change jobs. They just want to make sure that the new job will be better than their current one. And it’s no longer primarily about the money, but about their personal fit with company values and culture. And we offer them exactly this information.

To know beforehand if their personal settings would fit with company values and culture.” reveals Zrubecky, co-founder of supertalent. supertalent believes in giving back to the environment. It has partnered with One Tree Planted, which plants trees all over the world. The startup will plant one tree for every successfully hired talent via supertalent and aims to plant 1,000,000 trees over the next ten years.

Study Group appoints new Chief Product Officer to drive growth and innovation in high-quality international education solutions

1st July 2022: Study Group is delighted to announce the appointment of Steve Pinches to the new role of Chief Product Officer, effective 27 June.

The role has been established to accelerate Study Group’s work with university partners on strategic innovation, developing new programmes and services for international students in addition to current pathway programmes.

Steve is a highly experienced leader with an extensive background helping organisations across the publishing, EdTech and media industries to maximise the opportunity of digital and blended approaches to growth, having held key roles at the Financial Times, Pearson, the Hyve Group and Tes Global.

Steve’s career began with education, and opening opportunities to students from around the world is a thread which runs throughout his working life. After working as an English language teacher in the Americas and Europe, he spent over 10 years launching a raft of award-winning digital products and services for the Financial Times and managing their transition to subscription-based digital revenue.

Steve then moved back to education, heading up digital development for Pearson ELT and developing blended solutions to learning for Pearson’s audiences globally. Next, he joined the privately-owned education group Tes Global, where he established the Tes Institute, a pioneering teacher qualification and training organisation.

After building the Tes Institute and successfully launching it globally, Steve was made Chief Operating Officer at Tes, overseeing a portfolio of teacher development and EdTech businesses as well as Tes’s product, design, data and operations teams. More recently Steve has worked with Hyve Group plc, one of the largest exhibitions organisations in the world, helping them build new digital and blended revenue streams around their entire portfolio of shows, including the Bett education show in London.

Steve is committed to leading and motivating cross-functional teams to build exciting new businesses and products that make a positive impact on society. In his spare time, he enjoys cycling, tennis and playing the piano, as well as spending time with his two children.

Commenting on his appointment, Steve said: “It is thrilling to be joining international education leaders Study Group at such an exciting time in the company’s development, and I am very much looking forward to working with its excellent team to help develop the programmes and opportunities we know will be really valuable to our university partners and students. As we come out of the pandemic and look to the potential of new services and markets, as well as digital innovation, I have confidence that Study Group will be a sector leader in the highest quality international education, and I am really looking forward to delivering that.” 

Emma Lancaster, Study Group CEO, commented: “Our global reorganisation last year laid the foundations for us to work more closely with our university partners on growth and innovation in high quality international education. Steve’s appointment is a key next step in accelerating our delivery of new solutions designed for a changed and continually changing world. We’re delighted he’s joining us at this pivotal moment.”

Impact of Deficient Monsoons on Real Estate

By Akash Pharande, Managing Director – Pharande Spaces

In India, the monsoon season is invariably seen as a blessing to the villages and the bane of city dwellers. Agriculture depends on a good and dependable rainy season – but in the cities, all anyone can see is clogged drains causing flooded streets. Of course, we know that all of India’s economy depends heavily on a timely monsoon season. In cities like Pune, catchments have almost dried up this year, and we are again staring at water shortages.

While the ill effects of a deficient monsoon are apparent, how does it affect real estate? Is the performance of the Indian real estate market somehow linked to the monsoon in critical but less obvious ways?

Impact on Economic Performance – First of all, the healthy performance of the property market has direct linkages to how well the overall economy is performing. In other words, whatever affects the economy will also have a fallout on the real estate market. Agriculture only accounts for about 16-17% of the country’s GDP, but more than 50% of India’s population depends on the farming sector directly or indirectly.

Currently, India is forecast to attain a 7-7.8% GDP growth. However, whether or not this will happen depends on how well the metro cities – particularly the financial capital Mumbai and its prosperous neighbour Pune – perform. While the global economy has been racked by the Russia-Ukraine war and the supply chain disruptions and inflation it has caused, India banks on its domestic economy to beat the headwinds over the mid-to-long term. This will be a difficult feat to achieve if the monsoon fails.

Impact on Disposable Income – The stock markets clearly react to monsoon predictions and the on-ground performance of the agriculture sectors. Most middle-class Indians depend on the stock market to create disposable income, which they can use to buy homes and other assets.

Moreover, inflation affects the overall cost of living, again causing consumers to have less disposable income to invest in real estate. Inflation also puts pressure on commercial spaces leased out to entertainment and retailers, which witness fewer consumer footfalls even as the rentals they pay for their real estate do not reduce.

Impact of Increased Rural-to-urban Migration – There are also other impacts of a deficient monsoon. Many farmers will be unable to sustain themselves in their villages and will come to the cities to try and get work there. This adds more strain on the cities’ civic infrastructure, and there is an acute shortage of affordable housing there. Such migrant farmers eventually wind up in slums because they cannot afford to rent ‘pukka’ homes, especially when urban rentals are set to rise by more than 10% this year.

The Impact of Reduced Green Cover – Unfortunately, rapid deforestation has reduced the city’s green cover, affecting rains. Contrary to a popular notion, trees and vegetation do not directly attract rain. However, they create favourable conditions for showers as they expel water vapours, which then accumulate and create condensation that leads to rainy conditions.

The rainy season is an excellent time for homebuyers to inspect housing options, as they can detect leakages within the flats and the state of traffic in the location during the most challenging time for vehicular movement in the entire year. While developers usually see fewer footfalls at their sites during the monsoons, the conversion rate tends to be quite healthy because buyers do additional research on the projects of their choice before visiting the sites.

All in all, the real estate sector depends on the monsoons in many ways. Like most other businesses, real estate developers send earnest prayers to the rain gods to ensure a healthy rainy season. This is even more true for a city like Pune, located in a rain shadow created by the surrounding Sahyadri mountains

All this being said, the housing market is still riding on a wave of renewed homebuyer enthusiasm. While factors like deficient monsoon do affect housing market performance in the short-term, healthy demand will ensure that sales will continue.

Of course, it always rains eventually. But the longer the delay of monsoon arrival, the longer it will take for housing demand to return to normal again.

Comment by Mr. Rohan Pawar, CEO of Pinnacle Group on Pune Property Sales’ REA Report

“This quarter has been witnessing a surge in property registrations and that’s great news for the Pune real estate market. Despite of the rise in the property prices due to 1% metro cess, the demand continues to be robust. Consumers are rushing to invest in properties as the prices are still attractive but there is a lingering fear of further rise in the interest rates causing home prices to remain on the upward trajectory. Additionally, reduction in stamp duty, all-time-low home loan rates and payment flexibility has helped Pune real estate market to grow stronger in the past two years. Today, homebuyers are also willing to buy a second home in Pune in light of the current real estate development rate. The year 2022 is likely to break several existing records in the Pune housing market. There will be newer benchmarks in terms of connectivity, infrastructure, locality, projects, neighborhood, amenities, configuration and more such important factors that buyers consider before making the purchase decision. That being said, there might be a substantial impact on property registrations should the interest rates go higher.”

-Mr. Rohan Pawar, CEO of Pinnacle Group

 

WinPE and Dean of Kellogg School of Management discuss changing face of PE-VC and the advancement of women in the sector

Mumbai/New Delhi, 1 July 2022: What’s the future of PEVC in India and the world and how are women poised to play a role in it? All this and more were addressed at an event with Francesca Cornelli, Dean of Northwestern’s Kellogg School of Management, organised by WinPE.

The event discussed changing the face of PEVC while focusing on advancing women’s careers in the sector. The event was hosted by WinPE, a pioneering not-for-profit that seeks to enhance gender diversity within investing and entrepreneurship, increasing the participation of women as investors, capital allocators and entrepreneurs. The event was co-hosted by the Kellogg Alumni Club of India, a community of alumni of the Kellogg School of Management at Northwestern University.

The Tête-à-tête with Francesca Cornelli took place at The Quorum in Mumbai and gathered women leaders from the PE-VC industry who deliberated upon the industry at length. Francesca Cornelli, Dean of Northwestern’s Kellogg School of Management, is a widely respected and accomplished scholar with research in private equity, corporate governance, privatization, bankruptcy, IPOs and innovation policy. She has deep expertise in the unique and evolving pressures on business leaders in today’s increasingly global, disruptive business environment.

Francesca Cornelli, Dean of Kellog School of Management said “As with every other industry, private equity can benefit greatly from the new ideas and different points of view that gender diversity brings. It is inspiring to see an organization in India working to increase the participation of women as investors, capital allocators and entrepreneurs. The opportunities and difficulties are the same everywhere in the world, and therefore it is important to cooperate internationally (and especially between the US and India) to learn from each other what is the best way forward.”

The exclusive women-only event discussed the ongoing evolution in the private equity and venture capital sector. The business leaders exchanged notes on trends in the PEVC industry in India, the US, and Europe and the importance of finding the right talent and building teams with diverse perspectives to get the best performance.”

Nupur Garg, PE Investor, Independent Board Member, and Founder, WinPE, said, “As an industry forum, WinPE brings together stakeholders to set the diversity agenda and lead collective action to create gender balance in the investing ecosystem. We are glad that Kellogg School of Management recognises our efforts to drive gender equality in the PEVC industry. Discussions on bridging the gender gap and learning from each other is the best way to move things forward in a proactive manner.”

Guests from Mumbai’s business community, including Ambalika Banerjee from NIIF, Kshama Jain from Kedaara, Vibha Kagzi of ReachIvy.com, Deepika Gehani from Reliance Brands, Garima Garg from Samaa, Namrata Malu of EMGEE Group attended the event.

PokerBaazi.com launches a new brand campaign – “You Hold the Cards” featuring Shahid Kapoor

New Delhi, July 1, 2022: PokerBaazi.com, India’s biggest poker platform, today launched its new brand campaign ‘You Hold the Cards’ featuring their brand ambassador, Bollywood superstar Shahid Kapoor.

With the campaign titled ‘You Hold the Cards’, the brand aims to create awareness about poker as a skill-based sport and establish that in Poker, the game is under your control, and one can emerge victorious basis of skills, determination, and the right strategy.

As part of the campaign, a brand film has been launched featuring Shahid Kapoor, which showcases him as the protagonist who goes through various unexpected situations that aren’t under his control. However, he continues to focus on his game on the PokerBaazi app and finally comes on top with his true resilience and skills. The film attempts to debunk the myth of luck playing an upper hand in Poker while the reality is that skill is the key element to success.

Speaking on the campaign launch, Varun Ganjoo, Co-Founder and Marketing Director – Baazi Games said, “Poker is a sport, period. Poker is also a lot of fun. We are extremely thrilled with the launch of our campaign – “You Hold the Cards” and excited to have Shahid Kapoor as our flagbearer. The idea of this campaign is primarily to create awareness around poker as a skill sport which the brand film captures beautifully. This is a big step forward toward making Poker a household game in our country. While our approach is digital-first, the campaign shall be promoted across all possible avenues aligned with our target audience.”

Speaking about the campaign, Shahid Kapoor said, “When I was introduced to the key insight behind the PokerBaazi campaign, ‘Experts are made, not born’ it resonated with me instantly and got me all excited. Being able to control one’s fate with the right planning, strategy & sheer grit, and eventually emerging victorious is almost identical to our lives. I strongly believe that the campaign will showcase online poker as a sport which is equally fun & thrilling and will win the hearts of the audiences.”

The campaign designed and conceptualized by Wieden+Kennedy will go LIVE across channels including social media, OOH, and OTT amongst others.

Commenting on the campaign, Amrish Kondurkar and Sunayna Sabharwal- Creative Directors, Wieden + Kennedy said “Poker is a new space in the world of gaming apps in India and it does come with its baggage of being exclusive for only those who know how to play the game well and therefore makes it a bit limiting. We wanted to treat this campaign as a way to build a personality for the brand which is truly distinct. While the category goes behind the usual areas of winning/making money, we created a space which came from a true-life insight and could make people feel they had a chance. That’s where the tagline, Pokerbaazi, ‘You hold the cards’ came from. To clearly establish that what matters is your skill and not luck”.

They further added, “We kept the tonality fun with a strong attitude so that a regular person with a smartphone would feel like taking a shot. Whether it’s the film, the music or the print campaign, each touch point goes back to our attempt to make Pokerbaazi APP a must-have on their phone”.

PokerBaazi.com’s announcement of its association with Shahid Kapoor earlier this week comes at a time when the platform recently recorded a billion Poker hands being played on its app since its origin in October 2014. The customer-first platform, co-founded by a group of passionate Poker lovers, has acquired the top rank in the segment and this campaign, according to the brand, is certainly going to level up Poker in India.

IG International’s near term carbon commitment goals validated by SBTI

IG International, one of the leading fresh fruit importers, has recently submitted their carbon reduction targets to the independent Science Based Targets initiative (SBTi), a partnership between the UN Global Compact, the World Resources Institute (WRI), CDP, and the Worldwide Fund for Nature (WWF). The SBTi assessed IG International’s near-term carbon commitments, the applied methodology and target setting against the Paris Climate Agreement—aimed at limiting global warming to 1.5 °C. After a meticulous review, SBTi has affirmed and validated the behemoth fruit importing brand’s near-term goals.

IG International has committed to improving various parameters mentioned in the SBTi criteria and recommendations version 5.0. In its near-term goals, IG International will focus on operating efficiently and keeping global warming well below 2 degrees Celsius. The comprehensive set of commitments also includes 23% reductions in scope 1 and scope 2 from the base year. The company has assiduously mapped and followed the Greenhouse Gas (GHC) protocol in conformity with the corporate standards and Scope 2 guidance (Scope 2 Guidance standardizes how corporations measure emissions from purchased or acquired electricity, steam, heat, and cooling) to estimate and report GHG emissions. The plan for the future is to reduce scope 1 and scope 2 emissions by 90% by the year 2050.

In accordance with climate science, the Science Based Objectives initiative (SBTi) defines and supports best practices in carbon reductions and net-zero targets. It provides corporations with strategies and support for establishing science-based objectives in accordance with the most recent climate insights. These science-based targets are the touchstones and show companies and financial institutions how much and how quickly they need to reduce their greenhouse gas (GHG) emissions to prevent the worst effects of climate change.

Acclaimed as the leading fresh fruit importer in India, IG International is entrenched with a renowned reputation for more than 50 years in this market segment. The company’s organized and strategic sourcing system, augmented by a seamless supply chain with a well-connected overseas procurement network, enables them to import best-of-breed fruits from 22 different countries.

Mr. Tarun Arora, Director single family office, IG International was quoted on this recent development, he said, “The fruits that we nurture and grow give us business and use the resources of nature and the environment. By conforming to environmental sustainability parameters adjudicated by the SBTi, we are committing to the persistent opportunities for our growth, the amelioration of the environment, and, above all, a better world for the future. A climate that favors the growth of fresh fruits, healthy soil, and organic biodiversity are all that is required for us and we are taking a step towards enhancing the same.”

News18 Bangla hosts inaugural edition of educational Conclave Sikkhai Sampad – Let’s study in Bengal in Haldia

1st July 2022: A nation’s social, economic, and scientific progress depends heavily on education. Upholding the prospects of education for overall student community in West Bengal, News18 Bangla held the inaugural edition of ‘Sikkhai Sampad – Let’s study in Bengal,’ an educational conclave in the city of Haldia, East Midnapore district of West Bengal, on June 22.

With Sikkhai Sampad, News18 Bangla aims to spread awareness in selected suburban towns in West Bengal to highlight the various opportunities in education and higher studies offered by the various academic institutions of West Bengal. In order to contribute positively to educational advancement, the inaugural conclave empanelled eminent educationists such as (Prof Samit Roy, Chancellor, Adamas University & Chairman, rice Group), the GM-Marketing of East for Indian Oil Corporation- Mr. Sukrit Dutta and Professor (Dr) Sibaji Pratim Basu, Vice-Chancellor of Vidyasagar University as speakers respectively. West Bengal consumer affairs minister Manas Bhuiyan graced the event as the chief guest.

During the sessions, the speakers discussed the significant educational advancement in West Bengal and initiatives to be taken to attract educational aspirants from within and outside the state. The sessions were followed by an awards ceremony, in which News18 Bangla felicitated two underprivileged students named Narayan Sahu and Sunanda Maiti, who won over all financial obstacles and scored brilliantly in their Madhyamik and Higher Secondary examinations respectively. The ceremony also honoured educator Asim Bera, from East Midnapore, who sought to reform education at the grassroot level.

Chief guest Mr Manas Bhuiyan thanked News18 Bangla for undertaking this initiative in the East Midnapore district and wished the channel the very best for similar upcoming endeavours across the state of West Bengal.

Witness the remarkable initiative on 2nd July, Saturday at 11.30 AM, 5.30 PM and on 3rd July, Sunday at 11.30 AM 5.30 PM, only on News18 Bangla.

Toyota Forays into the Coveted B-SUV Segment in India with The Urban Cruiser Hyryder

Bengaluru, 1st July 2022: Toyota Kirloskar Motor (TKM) today unveiled the new Urban Cruiser Hyryder, Toyota’s first Self-charging Strong Hybrid Electric SUV and the first of its kind, in the B SUV segment in India. As one of Toyota’s sustainable mobility offerings, the Urban Cruiser Hyryder inherits Toyota’s global SUV lineage with its bold and sophisticated styling and advanced tech features, making it a perfect choice in the segment. The new model delivers top performance and best-in-class fuel efficiency along with a luxurious quiet cabin, the new SUV a perfect match for the diverse needs of the Indian car buyer.

Based on the Advanced Body Structure, the Urban Cruiser Hyryder has been designed for a greener future, delivering a unique combination of exemplary dynamic performance, best-in-class fuel economy, quick acceleration, lower emissions, and a smooth drive.

Powered by e-drive transmission with 2WD and being a Self-charging Strong Hybrid Electric Vehicle, the Urban Cruiser Hyryder is capable of running 40% of distance and 60% of time on electric (EV) or zero-emission mode*. The new model is also available with a 1.5-liter K-series engine with Neo Drive (ISG), 5 Speed Manual Transmission & 6 Speed Automatic Transmission with 2WD & 4WD options.

Over the years, Toyota has constantly worked towards advancing electrified vehicle technologies in India with a focus on local procurement of electric powertrain parts, aligning with the “Make in India” initiative promoted by the Government. The company has a strong focus on rapidly embracing the shift towards sustainable mobility by bringing practical solutions, that best meets the customer needs and energy mix of the country. This in turn can result in the widespread acceptance of environment-friendly technologies to create a positive impact and enhance energy security of the country.

Present at the occasion of its unveiling in New Delhi, Mr. Vikram Kirloskar- Vice Chairman, Toyota Kirloskar Motor said, “Toyota has always been guided by the strong commitment to build a sustainable community, living in harmony with nature. One of our key focuses is to shift towards low-carbon energy sources and provide practical and sustainable mobility solutions, in support of various ambitious national goals. We believe in collectively owing the responsibility towards creating a cleaner and greener future, with a vision to realize a ‘Carbon Neutral Society’. In line with these goals, we are very happy to introduce the Urban Cruiser Hyryder, which will give a substantial boost to ‘Make in India’ and ‘Mass Electrification’ initiatives and thereby providing further impetus to ‘Atamanirbhar Bharat’.”

Also present at the occasion & speaking on TKM’s sustainable mission, Mr. Masakazu Yoshimura, Managing Director, Toyota Kirloskar Motor said, “We are proud to add another milestone product to our line-up of electrified vehicles in India. Over the last 25 years, Toyota in India has continuously worked towards meeting the mobility needs of consumers. Today, with over two million satisfied customers, our focus in India continues to be the introduction of advanced products that are safer and cleaner and a good match for the energy mix of the country. Achieving Carbon Neutrality has always been the biggest challenge before us. Towards which, fighting against carbon will require multiple technology pathways and our latest offering is another step in that direction. The Urban Cruiser Hyryder offers a Self-charging Strong Hybrid Electric powertrain which truly reflects Toyota’s advanced green technology. For the first time as a part of Toyota’s global alliance with Suzuki, this model will be manufactured at TKM’s plant in Karnataka. We strongly believe, this vehicle will provide a world-class motoring experience to all our customers.”

Speaking about the segment and Urban Cruiser Hyryder, Mr. Tadashi Asazuma – Executive Vice President, Sales & Customer Service, Toyota Kirloskar Motor said, “At Toyota, we always bring in models based on our studies on consumer preferences and industry trends. The Urban Cruiser Hyryder, the first of its kind Self-charging Strong Hybrid Electric Vehicle in the segment, is aimed at delivering exemplary performance, best in class fuel efficiency, quick acceleration, and a smooth drive. Over the years, Toyota’s share has grown substantially in the SUV segments. The dominance of our premium offerings like the segment leading Toyota Fortuner, the Legender, and good acceptance of the Urban Cruiser are due to their bold and sophisticated styling backed by design inspired by Toyota’s global SUV lineage. We are confident that the Urban Cruiser Hyryder will create substantial excitement and further reinstate our presence in the coveted B-SUV segment in India with its several best in segment features like the AWD (All Wheel Drive), Panoramic sunroof, 17” alloy, wireless charger, Heads Up Display (HUD) & 360-degree camera and connected DCM (Data Communication Module) making it the ideal choice of all the automobile enthusiasts.”

On the exterior, the Urban Cruiser Hyryder boasts of LED Project Headlamp, Twin LED Daytime running lamp, side Turn Indicator, Sporty Rear Skid Plate, Wide Trapezoidal Lower Grille, Dual Tone body Colour, Unique Crystal Acrylic Upper Grille with Chrome Garnish, Sleek& Dynamic R17 Alloy wheels and LED Tail Lamp. The Urban Cruiser Hyryder will be available in 7 monotone and 4 dual tone colours- Cave Black, Sportin Red, Speedy Blue, Enticing Silver, Cafe White, Gaming Grey, and Midnight Black. Dual tone colour option (with Black roof) is available with Cafe White, Sportin Red, Enticing Silver and Speedy blue.

The interiors are beautifully crafted to perfectly suit the bespoke experience offered by Toyota. The new SUV in Self-charging Strong Hybrid Electric grades has a stunning black and brown interior and Neo Drive grades has a full black interior which combine to provide a stellar experience.

The front interior features come with 9” smart play cast audio, drive mode switch, Wireless charging, Leather seats with Ventilation, 360-degree camera & view, Ambient Light, Door Spot + IP Line, Head-up Display, Cruise Control, Tilt and Telescopic Steering, Hello Google & Hey Siri Voice Assistant and a Soft Touch instrument panel with premium switch. Other additional features include Reclining Rear Seats, Rear AC Vents, 60:40 Seat Split and USB Rear Points. To make the ownership experience even more awesome, Toyota offers a customised range of 66 accessories designed exclusively for the Urban Cruiser Hyryder.

Furthermore, the Urban Cruiser Hyryder is bundled with unmatched value proposition in the segment. The new B SUV offers the renowned Toyota experience through a warranty of 3 years/100,000 kilometers and an option of extended warranty of upto 5 years/220,000 kilometers, 3 years free roadside assistance, attractive financial schemes and 8 yrs/160,000 kilometers warranty on Hybrid battery.

Bookings are to begin today. Customers can make their bookings online at www.toyotabharat.com/online-booking/ or also visit their nearest Toyota dealership. For more details, customers can simply log on to www.toyotabharat.com.

Under specific test conditions for SHEV


Overview of TKM

Company name Toyota Kirloskar Motor Private Limited
Equity participation TMC: 89%, Kirloskar Systems Limited (Mr. Vikram S. Kirloskar): 11%
Number of employees Approx. 6,000
Land area Approx. 432 acres (approx.1,700,000 m2)
Building area 74,000 m2
Total Installed Production capacity Up to 3,10,000 units

Overview of TKM 1st Plant:

Established October 1997 (start of production: December 1999)
Location Bidadi
Products Innova Crysta, Fortuner & Legender manufactured in India. Vellfire imported as CBU
Installed Production capacity Up to 1,00,000 units

Overview of TKM 2nd Plant:

Start of Production December 2010
Location On the site of Toyota Kirloskar Motor Private Limited, Bidadi
Products Toyota Camry Hybrid & Hilux
Installed Production capacity Up to 2,10,000 units