Archive: June 3, 2022

Essentials by Satliva to soothe you this summer

New Delhi, 01st June 2022: Summers can be harsh in several ways, affecting your health, hair, and skin. If ignored, it leads to severe damage and discomfort. On the other hand; using products with chemicals and toxins to counter these effects cause further damage. To protect yourself from summer damage, use natural and organic products that not only protect you from problems but also protect the environment from unnecessary pollution.

SATLIVA has developed an exclusive and limited range of products, for hair, face, and body using Hemp Seed Oil. The limited range of products provides and caters to an array of maladies. They believe in the concept of “minimal ingredients, maximum benefits,” and their formulations help the skin heal from within thus keeping it healthy & glowing.

Some summer essentials from Satliva can be your greatest allies:

1. RED RASPBERRY FACE CREAM

Made with Hemp Seed Oil, Mango Butter, Red Raspberry Oil, Geranium Essential Oil, Jojoba Oil, Beeswax, Carrot Seed Oil and Tea Tree Oil. Abundant with UV-Protection properties, and the ability to restore radiance to the skin. It seals in moisture and is great for dry skin. The fragrance of this special blend of handpicked ingredients is a great mood elevator and a stress reliever. This cream also heals insect bites and stops itching; use it on itchy or irritated spots for relief.

2. MANGO LAVENDER FACE CREAM

Made with Indian Hemp Seed Oil, Beeswax, Carrot Seed Oil, Moringa, Mango Butter, Lavender Oil & Tea Tree Oil. It deeply nourishes skin, has anti-aging properties, clears blemishes to reduce wrinkles, and provides respite from itchy skin. Infused with soft floral notes of Lavender Oil blended with Carrot Seed Oil & Tea Tree Oil. The product is cold-pressed & Freshly-made on order.

3. ARGAN PEPPERMINT HAIR CREAM

Made with Indian Hemp Seed Oil, Argan Oil, Jojoba Oil, Beeswax, Peppermint Essential Oil. It prevents damage from UV rays and air pollutants, moisturizes the scalp, controls dandruff, controls hair loss, stimulates hair growth, and minimizes split-ends. It has an earthy fragrance with a fresh burst of peppermint.

4. HEMP WITH ARGAN AND ACTIVATED CHARCOAL SHAMPOO BAR

Made with Hempseed Oil, Castor Oil, Coconut Oil, Palm Oil, Argan Oil, Activated Charcoal, Peppermint Essential Oil & Lemon Grass Oil. It cleanses the scalp, removes impurities, strengthens hair follicles, removes knots, and soaks up the excess oil produced by your scalp. As a result, you’re left with beautiful and shiny hair after every wash.

Availability: https://www.satliva.com/

ITC’s Three Leed Zero Carbon-Certified Hotels Create Global Milestone

Delhi, June 3rd, 2022- Reaffirming its credo of ‘Responsible Luxury’ with a comprehensive focus on sustainability, health, and hygiene, ITC Hotels is proud to announce that 3 of its properties in India have been ranked as the world’s top 3 LEED® (Leadership in Energy & Environmental Design) Zero Carbon certified hotels, a first-of-its-kind achievement globally.

ITC Windsor, Bengaluru, became the 1st hotel in the world while ITC Grand Chola is one of the largest hotels in the world to have received the prestigious LEED Zero Carbon Certification. ITC Gardenia has become the third hotel in the world to receive the certification.

LEED Zero Carbon recognizes buildings operating with net-zero carbon emission and LEED® Platinum is the highest rating awarded by U.S. Green Building Council (USGBC). ITC Hotels is the world’s largest chain with the maximum number of LEED Platinum Certified Properties as per USGBC.

From using renewable energy and recycling solid waste to conserving water, actively mitigating single-use plastic and reducing the carbon footprint at every step, ITC Hotels have been delivering luxury experiences with planet positive offerings embedded in product, processes, people & progress.

Over 40% of consumable food materials used at ITC Hotels is sourced locally and the properties have adopted infra-red based efficient cooking in the kitchen leading to near 20% energy savings. Living upto its promise of ‘Responsible Luxury’, ITC Hotels launched a path-breaking “WeAssure” programme, adopting highest standards and protocols in  health, hygiene, safety and infection control management. For this initiative, ITC Hotels became the first hotel chain in the world to receive Platinum level certification under DNV’s My Care Infection risk management programme.

In addition, the hotel group introduced waste segregation methods to achieve more than 99% waste recycling and also pioneered mitigation of single-use plastic.

Anil Chadha, Divisional Chief Executive, ITC Hotels, stated, “ITC Hotels is committed towards sustainability and consistently works to achieve its vision of offering patrons an experience of ‘responsible luxury’. We pride ourselves on the milestones that we have achieved in our endeavour towards contributing to the Planet. Three of our luxury properties have put India on the global stage by being recognised by LEED as Net Zero Carbon Certified hotels. This achievement is not ours alone but of all our associates and guests who believed in us and shared the same value system. I would like to acknowledge the efforts of ITC Hotels in ensuring that we preserve the elements of sustainability. We shall continue in this direction with our promise to Mother Earth.”

All ITC Hotels have organic waste converters with most of them being equipped with Onsite BioMethanation plants. The group has reduced the fresh water consumption by almost 50% with strategic conservation, treatment and reuse over the last 5 years. 57% of electrical consumption at ITC Hotels& Welcomhotels is met through renewable sources. These include ITC Grand Chola, ITC Windsor, ITC Gardenia, ITC Maratha, ITC Grand Central, ITC Mughal, Welcomhotel Chennai, Welcomhotel Coimbatore, Welcomhotel Bengaluru and Welcomhotel Sheraton New Delhi, which are powered by renewable electrical energy. ITC Hotels’ current carbon emission level is at 61 kg per overnight guest stay and 58 kg per sqm per annum against the 2030 target of 65 kg and 129 kg respectively. These milestones have been accomplished by implementing various renewable energy and energy efficiency initiatives.

Some of the pioneering eco-friendly initiatives of ITC Hotels are highlighted below:

• The design of every ITC Hotel is based on Green Building guidelines and standards which are energy efficient, utilize renewable energy, conserve and recycle water while taking concrete steps to preserve the eco-system around them.
• The hotels have witnessed up to 20% increased efficiency with the installation of a programmable HVAC (Heating Ventilation and Air Conditioning) control called the Automated BMS System
• Key sustainability initiatives are executed in identified hotels. They include in-house production of water with the help of atmospheric water generator, rainwater harvesting, day light harvesting, solar heating, food waste composting, biogas generation and switchover from HSD/biodiesel fired boilers to renewable electrical energy based boiler for steam application.

All ITC Hotels and Welcomhotels are ISO 14001 Environment Management System and ISO 22000 Food Safety Management Certified. ITC Kohenur has received the 5-star Green Rating for Integrated Habitat Assessment (GRIHA) for incorporating various sustainable practices in building design & operation. ITC Sonar is the only hotel in the world to earn carbon credits under the UNFCCC (United Nation Framework Convention on Climate Change) Kyoto Protocol’s Clean Development Mechanism.

All ITC Hotels & Welcomhotels have implemented COVID Mitigation in Conditioned Space in its HVAC system. The advanced oxidation patented technology neutralizes indoor air pollutants, bacteria and viruses. This technology cell creates photo hydro ions and destroys more than 99% of microbes present in the conditioned space. It is an active technology, where the ions neutralize every airborne organic contaminant it locates.

ITC Hotels is also committed to supporting local artisans while reviving and popularising ancient  cuisines and is actively engaged in keeping alive India’s time-honoured rituals that promote wellbeing. WelcomArt, WelcomJawan, WelcomTheatre, Responsible Dining through Local Love, Eat Wisely and Food Sherpa are some of its signature programmes that have defined Responsible Luxury.

About ITC Hotels:
ITC Hotels is the largest chain of hotels in the world, which has the maximum number of LEED Platinum Certified Properties (as per USGBC on June 2020, ). Continuing with its Planet Positive Promise, ITC Hotels launched Sunya Aqua or zero-kilometre water in glass bottles across the chain over a decade back and have taken this lead further and pioneered the mitigation of single use plastic from its operations pan India.

Castify.ai Sees Viewership Rise by 170% Amongst Shifting Trends in the Streaming Wars

Shifting viewer trends see content publishers reimagine how they reach audiences. “This is a breakout moment for small & medium publishers who can reach new audiences across the Smart TV ecosystem,” said Gal Turjeman, CEO of Castify.ai.

Tel Aviv, Israel, June 3, 2022 – Castify.ai, omnichannel content distribution and monetization platform that allows video content owners to create their own branded OTT applications & FAST channels across multiple smart TV and streaming platforms, has seen a year over year rise in 170% in viewership with an increase of 230% in average time spent on customer OTT applications. All this as streaming leaders struggle to maintain subscribers.

As larger companies such as Netflix, Disney+, and others compete to increase subscribers, smaller content publishers are reaching audiences through built-in connected TV (CTV) applications. Castify.ai’s unified platform allows for a single user experience across all television manufacturers from a single dashboard. Being able to embed company branding and select a free advertising-supported TV (FAST) is bringing the industry to a tipping point where consumers can access unique content through built-in apps, instead of relying solely on streaming services.

Castify.ai’s data shows that as streaming subscription costs rise, viewers are more likely to explore free content that comes on their connected televisions. “This shift towards exploring new channels via Smart TV applications is occurring across various platforms as viewership trends move away from the crowded streaming landscape,” said Gal Turjeman, CEO of Castify.ai. “This is a breakout moment for smaller publishers who can reach new audiences across the Smart TV ecosystem with a single backend platform.”

One example of how publishers are relying on CTV to reimagine distribution, is with the increasingly popular automotive channel, High Octane. “High Octane caters to a global audience of automotive enthusiasts and we believe that the passion for cars is universal. The AVOD model supports our mission by making the platform accessible to everyone, everywhere with no paywall or barriers to entry,” said Jeff Macaluso, Principal, High Octane Media Partners, LLC. “We chose to partner with Castify.ai because they provide the turnkey, free-to-watch solution we were seeking while also offering a wide breadth of distribution methods, including smart tv, web, mobile apps, and linear (FASTs).”

As large companies pour greater funding into producing new shows to draw subscribers, smaller publishing studios are realizing new opportunities for greater control over viewer experiences and the content they see. Castify.ai predicts that new trends will bring a more level playing field where companies can provide quality content to the viewers that matter most to them.

Team HyugaLife pedals their way to Happiness

Sequoia-backed, HyugaLife celebrated world bicycle day through a vibrant and enthusiastic cyclothon, wherein they proudly flaunted their hashtag #jointhehyugalife on their backs.

The lively squad explored the streets of Bombay, radiating the holy message of leading a happier and healthier life; donned in a joyous yellow color.

The Cyclothon started from Colaba, towards the Gateway of India, and ended on the Marine Drive Promenade.
The enthusiastic involvement of witnessing joggers and cyclists made the event more memorable; where people not only voluntarily joined the HyugaLife squad but also adorned themselves in its vibrant yellow merchandise consisting of sippers, caps and the statement happy t-shirt.

The group together not only rejoiced at the sunrise experience but harmoniously contributed to spreading happiness everywhere they went by asking a simple question, ‘did you smile today?’

The new digital health platform ‘HyugaLife’ is positioning itself as a one-stop destination for customers to consume educational content on wellbeing and nutrition, buy authentic products curated by renowned experts in health and wellness, and receive personalized and assisted shopping for customers who wish to know more about healthy living.