Odisha Tourism promotes niche tourism in Industrial City Raipur
Raipur, 9th December 2021: Odisha Tourism successfully conducted its second leg of campaign to boost inbound and domestic tourists via roadshow in Raipur.
The event, organised in association with FICCI, witnessed travel operators from Chattisgarh and host counterparts from Odisha engage in a series of B2B interactions.
Aimed at strategic promotion of the travel, tourism and hospitality sector in the domestic markets, Odisha is extensively marketing its flagship campaigns, Odisha By Road complemented by the highly acclaimed Eco Retreat Odisha, a 3 month glamping event which is set to begin on 15 December 2021.
Highlighting the key offerings of Odisha across segments such as heritage tourism, ecotourism, ethnic tourism, and spiritual tourism amongst others, Tourism Director Shri Sachin R. Jadhav IAS said, “The neighbour states of Chhattisgarh and Odisha have unique offerings to exhibit to explorers. Together, our states can make this region the most sought-after winter destination for Indians, looking forward to a getaway or a weekend road trip”.
Deliberating on the excellent road network Odisha has that connects with neighbouring States, he said that Odisha Tourism is promoting various road trip itineraries under Odisha by Road Campaign. Visitors from Raipur can easily travel by road to Sambalpur in Odisha and visit key destinations like the Hirakud Reservoir, Debrigarh Wildlife Sanctuary, Harishankar-Nrusinghanath Temples, and Satkosia Wildlife Sanctuary among others.
Providing a glimpse of the upcoming Eco Retreat Odisha, Shri Jadhav said, “The 3rd edition of Eco Retreat Odisha will be held across 7 exotic locations in the State including three beach destinations of Konark, Pati-Sonapur in Ganjam and Pentha in Bhitarkanika National Park, hill stations of Daringbadi and Putsil in Koraput, and near the banks of Mahanadi in Satkosia and Hirakud. The Eco Retreat in Hirakud is easily accessible by road from Raipur. This 3-month glamping event starts from 15 December 2021 and boasts of worldclass amenities for camping in luxury tents, complemented by experiences ranging from jungle trails to water sports, camp-fires to boat rides, cycling tours to adrenaline pumping activities like paragliding on the mighty Mahanadi river, and lip smacking food. All this comes with Odisha’s stamp of tourist safety assurance, backed by its stellar record in COVID management. The synergised application of SOPs and technology for added safety will secure tourists’ experience at every Eco Retreat.”
Furthering its vision of establishing Odisha as an investor and tourist friendly destination, Odisha Tourism is currently invested on strategic master planning and development of priority destinations in the State. Niche tourism offerings such as houseboat and cruise tourism, camping, homestays, caravan tourism, food tourism and a lot more are being developed in the State.
