Multi-brand Retail Chain RHNS Food Announces Six Unique Food Brands at Launch!
“Most of our food loves and hates are learnt, but there are some food items that bring back memories. It’s curious how food can make us a bit nostalgic at times. So, should what we eat not taste the same every time?”
RHNS Food Services, India’s newest multi-brand F&B chain plans to create a story with each brand, while creating an unforgettable culinary experience, with the same taste every time, at every outlet. RHNS Food Services announces six unique food brands namely, RiceNStyle, Munim Cafe, Inn South, Beer & Grills, Drinkz Inn, and Pasta Oge catering to our food memories, cravings and nostalgia. Bringing alive remembered tastes as well as encouraging us to try new ones, each brand in the portfolio will offer a memorable customer experience.
India’s extensive cuisine is an amalgamation of influences from various cultures and traditions. Its popularity has put the country on the global culinary map. Commenting on the thought behind launching RHNS Food Services, Mr Himanshu Nangia, Director, RHNS Foods, said, ” We wanted to ensure that wherever one goes, they find the same taste and same service. Diversity needs to be real, but it also needs to be inventive and creative and in touch with the nostalgia of familiar foods. RHNS Food Services aims to bring forth a style that from the very first moment can be distinguished.”
India has always been a food-loving country with each region having its own special cuisine. The restaurant industry in India has been growing at a rapid pace over the last decade or so and the growth story is set to continue for the next foreseeable future. Quick services restaurants (QSRs) and casual and fine dining restaurants account for about 75-80% of the organised segment, followed by cafes & bakery and pubs, clubs, bars, and lounge (PBCL) accounting for about 8-10% and institutional catering and kiosks with 13-15% share in the organised market. Going forward, CARE Ratings expects the restaurant and food service industry to register a growth of about 10.3% CAGR for the next 5 years between FY19 and FY24 to reach Rs 6.7 trillion by FY24.
Commenting on how the RHNS Foods mission is for itself to become a part of a larger movement making great food with the same taste across, Mr Rahul Singh, Director, RHNS Foods, added, “Our Indian spices can find a place in any cuisine. We spent a lot of time understanding different food items that we all love so much. Our research led to creation of flavours which would be nostalgic, at the same time each of our 6 brands would be delivering a cuisine that would have a different culinary sensibility.”
Each of the 6 brands of RHNS Foods has been conceptualised to recognize different preferences when it comes to dining out as well as takeaways. RHNS Food Services recognises India’s demographics and the immense potential of the technological advancements and growing urbanization.
The flagship outlet of the brand Rice & Style is scheduled to open on 6th November 2021 in the oldest city of India, Varanasi. RHNS Food Service LLP has an aim to establish itself as the best multi-brand food retail chain within India and the neighbouring countries by 2024.
