India, December 11, 2023 – Akbar Travels is set to bolster its ambitious plans for global expansion by signing on for Amadeus Value Hotels, a solution that gives travel sellers access to a treasure trove of more than 600,000 hotel properties – from independent operators to established chains.
Travel sellers today must provide great value with a personal touch to stay competitive. Since the 1970s, Akbar Travels has done just that, and the company has grown from its humble origins in the southern state of Kerala in India to span more than 150 offices around the world. It is now the second largest travel consolidator in India, providing quick, easy, and affordable bookings for flights, hotels, car rentals, and tour destinations to both leisure and business travelers throughout Asia, the Middle East, Africa, and Europe.
To help meet its global expansion plan, Akbar Travels has turned to Amadeus to be its preferred technology partner. In addition to signing on for Amadeus Value Hotels, Akbar Travels will be connected to the Amadeus Travel Platform with access to content from more than 400 airlines. This will give Akbar Travels’ customers in the Middle East, Africa, and Europe greater flexibility in options and enriched content.
“At Akbar Travels, we pride ourselves on taking an innovative approach to serving our customers. We know that the best travel experiences place people first, and we are confident that Amadeus Value Hotels will help us grow our company by placing travelers at the center of everything that we do,” says Ashiya Nazar, Director, of Akbar Travels.
Since customer service is top of mind for Akbar Travels, everything about Amadeus Value Hotels is geared towards efficiency and placing the traveler first. Properties are easy to search, compare, and book all on the Amadeus Travel Platform, ensuring that travel agents can work quickly to find their travelers the best options. When the booking is ready, travel agents can send details on a customizable email with Akbar Travels branding. With seamless back-office integration, Akbar Travels can keep track of all its bookings and easily open and manage any incident requests on the Amadeus Service Hub.
“Amadeus Value Hotels was designed to make customer service easier and more efficient. We are honored to have established a close working relationship with Akbar Travels and proud to be supporting it with its expansion plans in the region,” says Ramona Bohwongprasert, Senior Vice President-India Subcontinent & Southeast Asia, APAC Inside Sales & Startups.