Archive: June 30, 2022

Powerplay creates a pet-friendly workspace with pet insurance cover

Bangalore, June 2022: Powerplay, India’s first and leading end-to-end construction management application, has announced a new employee benefit addition that will foster a pet-friendly working environment within the office. The Powerplay workspace would now welcome employees with their pets in the office and provide insurance packages to all pet parents. This innovative stance aligns with the company’s flexible organizational culture. Powerplay will be providing the pet parents in their company with a broad bouquet of benefits in terms of comprehensive insurance coverage worth INR 1.5 lakhs. It includes hospitalization cover for INR 10k, surgery expenses for INR 50k, accidental fracture for INR 5k, OPD expenses for INR 30k, terminal illness for INR 30k, and long-term care for INR 25k.

The virtues of this approach would offer the working space a stress-free, happy, and morale-boosting atmosphere. Taking a new employee empathy direction makes Power Play an ideal office for employees and their pets. Pet therapy is a known way to eliminate work exhaustion, and it will create cordial conversations among colleagues, leading to better working relationships. An amicable mood at work would significantly boost the ability to think, concentrate, and execute better, resulting in increased productivity.

“A pet parent is constantly worried about the well-being of their furry friends while they are at work. At Powerplay, we are inherently different from other organizations when it comes to creating a contented atmosphere and giving our team extra flexibility. When the Powerplay crew brings their pets to the office, they’ll be stress-free, jolly, and highly motivated to work, resulting in higher productivity. We value our association with our team, and with many of them having pets, we understand that their happiness and morale are high when their pets are hale and hearty. Therefore, we’re providing a vast range of pet insurance coverage to put a smile on our team’s faces and to see happy wagging tails.” said Iesh Dixit, CEO & Co-founder of Powerplay.

PHD Chamber urges the GST Council for status quo in GST rates for essential items

Shri Pradeep Multani, President, PHD Chamber of Commerce and Industry, has urged the GST Council to maintain the status quo in the GST rates for essential items, with regard to the ongoing GST Council meeting.

We urge the Government to keep certain basic food items exempted from the GST structure i.e. keeping these items under ‘Nil Tax’ to maintain the cost of the basic consumption basket of the households, said Mr. Pradeep Multani.

The items proposed to be upgraded in the category of 12% GST rate directly from Nil Tax rate should be rationalized and kept under the 5% rate slab, added Mr. Multani.

The rationalization of GST tax rates would create tremendous demand in the economy, subside the inflationary pressures and enhance the sentiments of producers, said Mr. Pradeep Multani.

The lower taxes are always good to enhance the tax base and tax to GDP ratio, said Mr. Pradeep Multani.

Going ahead, a level playing field for the industry would be crucial for the promotion of ease of doing business in the country, said Mr. Multani.

Enhanced ease of doing business, reduced costs of doing business, rationalization, and exemption of taxes, would go a long way to enhance the capacity building and support the vision of becoming AatmaNirbhar in the coming times, said Mr. Pradeep Multani.

JMS Group acquires new land at Sohna for plotted development

After the successful launch of its two plotted development projects in Gurugram, the JMS Group has announced the acquisition of another parcel of land in Sohna.

“We have acquired 16.5-acres of land and plan to develop residential projects under Deen Dayal Jan Awas Yojana (DDJAY),” says Pushpender Singh, MD, JMS Group. “Plans are also in the pipeline to get more parcels of land in the future.” He says further.

The company intends to develop more than 250 plots with a focus on community living in a 16.5-acre land. It will offer a wide range of amenities such as round-the-clock security including high-end facilities. The plot size ranges from 120 to 178 sq. yards. Other details of the projects are in planning stage.

“In recent times there has been a renewed interest in plots,” says Pushpender Singh, MD, JMS Group, “however, I would suggest that one should always buy a plot from reputed developers. A reputed developer would not only have obtained all the required permissions but they also are backed by reputed financial institutions. An added advantage of a gated plotted development is that it offers the required necessities within the campus that make a resident’s daily life easy.”

JMS Group has already launched two similar projects. The first project ‘Primeland’ is spread over 10 acre and has 216 plots. It is located in Sector 95A, Gurugram. Its second project, called The Nation is spread in an area of 16.5 acre and is located in Sector 95, Gurugram. Both projects are under DDJAY of the Haryana Government. Under DDJAY the government encourages development of plotted colonies through a liberal policy framework.

SGA appoints Sudhir Shetty as CEO of its Public Relations Practice

Mumbai, June 2022: Sudhir Shetty, former Sr. Vice President of Adfactors PR, has joined Strategic Growth Advisors (SGA) as the CEO of its Public Relations Practice. Mr. Shetty, an industry veteran, has over 16 years of experience working at Adfactors PR; prior to which he has also been a financial journalist for nine years across leading wire agencies and a financial daily.

As a Senior Vice President at Adfactors PR, he had fostered Public Relations (PR) & Investor Relations (IR) practices that served clients across varied sectors. He has overseen the communication strategies for complex M&A transactions, handled crises, and managed corporate activities for some of the big Indian as well as multinational companies over the years. Sudhir has a deep understanding of the market and is well versed in Corporate PR, Financial PR, Capital Markets PR, Investor Relations and Media. His key responsibilities comprised providing strategic board-level counsel to clients, building, and managing relations with key stake holders, developing client base and managing relationship with clients.

On Mr. Sudhir’s appointment, Mr. Samir Shah, Managing Director, SGA said: “We are excited to have Sudhir taking the reins of our PR practice and partner with us in creating India’s best communications consulting practice. Over the last 12 years, SGA has dominated the Investor Relations space by redefining the profession and continuously evolving to adopt best practices focused on creating value for our clients. Our Corporate Reporting Practice has also grown manifold. Our philosophy is to collaborate with the best professionals in the space to offer the most distinguished consulting services to our client partners. We are committed to redefining the agency services offered in Public Relations to be more strategic consulting in nature. Sudhir brings the perfect mix of understanding of Public Relations, Media, Capital Markets and Investor psyche to lead the practice.”

Commenting on his fresh guard as CEO – PR Practice, SGA, Mr. Sudhir Shetty stated: “I have been a silent observer & admirer of SGA over the years and in the way they conduct themselves while continuing to grow. Over the years, SGA has been instrumental in creating value for several clients through strategic consulting and a disciplined dissemination of correct information to the investors’ community. With this DNA of in-depth analysis and deep understanding of client business, I’m confident that the PR practice too, can create a differentiated and niche approach, adding tremendous value to all its existing and potential PR clients.

I am extremely thrilled to join the SGA team as they progress on the journey of creating value for the client through multiple channels of Investor Communications, Media Communications, Corporate Reporting and Branding & Design Services.”

Sudhir has a degree from Mumbai University and has done his Masters’ in Business Administration. He is also a certified financial planner (CFP). He enjoys long distance running and is an avid sport enthusiast.

Big Trunk Communications Wins the Digital Mandate for Attero

New Delhi, June 30, 2022: Big Trunk Communications, a leading digital integrated marketing agency catering to a wide spectrum of businesses has bagged the Digital Marketing rights for Attero, one of India’s leading E-Waste recycling solution providers. The recent collaboration aims at executing effective 360-degree digital marketing strategies to create more brand awareness for the company.

The agency will now be responsible for the strategic and creative execution of digital marketing activities to promote Attero’s innovative E-Waste recycling solutions. To meet the objectives, Big Trunk Communications will manage the presence of the company across all digital channels through strategically driving media planning and buying, digital creative and advertising, and social media management.

Rohan Gupta, Co-founder and COO, Attero said, “We are delighted to partner with Big Trunk Communications and look forward to a fruitful working journey. As an E-Waste Management company, we have recently announced to invest $1 billion to expand globally over the next five years. In this juncture it is of utmost importance for us to create more awareness via digital initiatives. We were looking to a partner who understands our products and marketing requirements inside out so as to design highly impactful and innovative online campaigns. Big Trunk Communications has a very strong team of highly experienced professionals and was able to address all the tasks stated. Their unique data-driven approach sets them apart and we expect them to be instrumental in analyzing and customizing the requirements to drive expected output”. 

Elated with the association, Akhil Nair, CEO, Big Trunk Communications said, “The sustainable work that Attero is doing towards the betterment of environment is worth all our appreciations. It is a great honor to join hands with such a noble initiative. With the help of our strong marketing strategies and analytics, our primary focus will be on executing innovative campaigns that create brand awareness and increase company recall across both B2C and B2B set of audiences. Looking forward to making big happen together”.

Beyond Key recognized as a Dream Company to Work For by HRD World Congress

India, June 2022: Beyond Key, an end-to-end digital transformation and global software solutions and consulting services provider, has been recognized as one of the “Dream Companies to Work For” by the prestigious World HRD Congress.

The World HRD Congress recognizes organizations with good work culture and employee-friendly policies. The nominations are evaluated by an eminent jury comprising of senior professionals based on pre-defined criteria and go through a rigorous six-step process from receiving the entries to the final rankings and includes a presentation by the short-listed companies on innovative HR practices, company values, work culture, CSR and more.

At Beyond Key, the motto has been ‘happy team members, happy clients’. In the past 16 years, the tech leader has developed an ecosystem where employees not only want to work but they feel highly secure about their jobs and career.

A career ladder for progression, 100% Sponsorship for any training/certification, employee loyalty reward, talent management and caring collaboration in times such as that of Covid-19, are some of the features that rightly make Beyond Key a dream company to work for. A special cell set up during the peak Covid included paid-for doctor consultation for team members and their families, provision of helpline numbers, arrangement of oxygen concentrators and cylinders where necessary, and timely financial aid.

“We are glad to have been named a Dream Company to Work for by the World HRD Congress. As an example of our employee-centric policies, Beyond Key leadership has taken a bold step to provide a work-from-anywhere flexible model for work — keeping in mind the facility, environment, and safety for our employees. Our offices are opened up for employees with all safety measures and precautions for those who want to work from the office due to some important meetings or even if they have any difficulties working from home. With a strong leadership strategy and connected and collaborative workforce, we believe that we can become one of the progressive future-ready organizations,” says Piyush Goel, CEO, Beyond Key.

Along with employee-centric, appreciative and open work culture, Beyond Key has employee engagement activities including family events, festival celebrations, team lunches and even an intra-organization cricketing event that has become an annual tradition.

With the core values of honesty, client delight, (be) specific and measurable, consulting approach, team player and innovation, Beyond Key has been providing software consulting services to its clients globally since 2005, including those in the United States, Canada, United Kingdom, and Australia. With state-of-the-art development centers and a highly skilled team of 275+ professionals, Beyond Key is one of the fastest-growing companies that take pride in digitally transforming enterprises by creating innovative, cutting-edge solutions and empowering them to compete in an ever-changing global marketplace.

Curated Living Solutions partners with AMTZ to launch a Student Housing facility in Vishakhapatnam

Mumbai, June 2022: Curated Living Solutions Private Limited, a DivyaSree group company, has collaborated with Andhra Pradesh MedTech Zone (AMTZ) to launcha Student housing facility in Vishakhapatnam. The co-living operator has laid the foundation of the 500-bed facility in the city to offer a richer accommodation experience to students of medical institutes located within the premise of AMTZ.

Shri Rajiv Nath, Managing Director, Hindustan Syringes & Medical Devices Ltd. and the Forum Coordinator at the Association of Indian Medical Device Industry (AiMeD), attended the Bhumi Pujan ceremony. Other dignitaries present at the event included Mr. Louise Agersnap, a leader in innovation, digital health & sustainable development, World Health Organization, and MD & CEO of Andhra Pradesh MedTech Zone (AMTZ) Dr.Jitendra Sharma.

AMTZ is an enterprise established by the Indian Government and the Government of Andhra Pradesh to manufacture medical equipment. Aiming to reduce production costs by up to 40%, AMTZ envisions making India a world leader in high-end medical equipment production while making the products affordable and accessible.

AMTZ has partnered with e-learning company Skill-Lync to offer a 12-month program on Medical Technology, including a six-month stint at its Vizag campus.

The student housing facility is slated to fulfill the need for accommodation with unmatched amenities and offerings for the students. The company will be operating the student housing facility under the asset-heavy model.

Jaikishan Challa, Founder & CEO of Curated Living Solutions, said, “We are delighted to have partnered with AMTZ to launch a student housing facility. At Curated Living, we’ve always been committed to providing high-quality services to our consumers. With this association, we intend to do the same for the students who look for better places for accommodation within the vicinity of AMTZ. We have partnered with AMTZ to create a purpose-built accommodation center for its students on a long-term lease basis. It will enable the students to experience an on-campus living experience while enhancing their knowledge with hands-on learning in the best-in-class scientific facilities of AMTZ.”

Curated Living recently launched a premium student accommodation brand, Ivy League House in Pune. Furthermore, the company raise usd 200 million for creating India’s first Alternative Housing Platform with focus on Student Housing, Proliving and Industrial Housing. Currently, Curated Living Solutions has 10,000 beds operational in Bengaluru and Pune, and the funding will allow the company to reach 30,000 beds in the next three to five years. The company sees a massive opportunity in alternative housing and plans to foray into that segment.

Tech Mahindra Launches Synergy Lounge with IBM and Red Hat to Accelerate Digital Transformation for Enterprises

New Delhi – June 2022: Tech Mahindra, a leading provider of digital transformation, consulting, and business re-engineering services and solutions, today announced the launch of Synergy Lounges, developed in collaboration with IBM and Red Hat, the world’s leading provider of open source solutions. The first Synergy Lounge opened today in Bengaluru, with a focus on edge, 5G and software defined networking solutions and an aim to accelerate the hybrid cloud journey of enterprises globally. The launch of Synergy Lounge at Tech Mahindra Electronic City office in Bengaluru will be followed by the launch of three more centers in London (UK region), Seattle (USA region), and Melbourne (ANZ region).

Jagdish Mitra, Chief Strategy Officer and Head of Growth, Tech Mahindra, said, “As digital transformation becomes the norm for enterprises across the globe, Tech Mahindra aims to empower its customers with innovative technologies and services to help them re-imagine their digital transformation journey. Synergy Lounge solidifies the strategic collaboration between Tech Mahindra, IBM, and Red Hat and will act as a technology powerhouse to enable enterprises to address complex business challenges while also improving agility and enhancing customer experiences by leveraging hybrid cloud solutions.”

Built on Hex-I concept, Synergy Lounges will combine Tech Mahindra’s design thinking approach and solution concept with hybrid cloud and AI technology from IBM and Red Hat to develop new offerings for businesses worldwide. These centers will help enterprises address complex business problems and enable them to elevate customer experiences while lowering operational costs, and scaling workforce efficiency across key industry sectors such as Telco, Manufacturing, BFSI, Healthcare, Energy& Utilities, among others.

Tech Mahindra & IBM Synergy Lounge is designed to offer a comprehensive suite of solutions based on technologies such as IBM Cloud, 5G and software defined networking, Edge Computing, AI-powered automation, Cybersecurity, among others to foster innovation for enterprises, developers, and start-ups across geographies. The Synergy Lounge will work in tandem with Tech Mahindra’s Centers of Excellence for multiple business verticals including CME, Automotive, Manufacturing, among others.

“This additional collaboration with Tech Mahindra helps illustrate the value that Red Hat OpenShift and IBM’s edge, 5G and networking software can bring to clients to help accelerate their digital transformation,” said Andrew Coward, General Manager of Software Defined Networking, IBM. “Through the Synergy Lounges, industry experts from Tech Mahindra will bring together Red Hat and IBM’s hybrid cloud and AI technology to develop new use cases and applications from cloud to the wirelessly connected network edge to solve real world problems supported by the valuable abstraction layer Red Hat provides.

Further, these Innovation centers will be interconnected across geographies thereby enabling a common technology infrastructure and software environment across the globe for new solution development and demonstration. These will be joint solutions incorporating IBM and Red Hat technologies aligned with Tech Mahindra’s industry priorities across sectors such as Telco, Manufacturing, BFSI, among others.

Stefanie Chiras, Senior Vice President, Partner Ecosystem Success, Red Hat, said, “As organizations continue to transform their cloud environments, they must rely on a diverse ecosystem of partners and supporting technologies to achieve the necessary speed, efficiency and scale. By collaborating with Tech Mahindra and IBM to develop end-to-end hybrid cloud offerings through the Synergy Lounge, we are able to help organizations better navigate the complexities of cloud transformation and streamline the path to business value.”

This collaboration is in line with Tech Mahindra’s NXT.NOWTM framework, which aims to enhance ‘Human Centric Experience’, and focuses on investing in emerging technologies and solutions that enable digital transformation and meet the evolving needs of the customer.

Fashinza appoints Sumit Saxena as President – Revenue & Strategy

New Delhi: Fashinza, the AI-driven B2B marketplace and real-time global supply chain for fashion brands and retailers, today announced the appointment of Sumit Saxena as President – Revenue and Strategy. At Fashinza, Sumit’s role will be on scaling-up business in the Europe and UK markets, which are among the biggest markets for Fashinza. Sumit would also focus on predictable revenue functions with world-class processes and standards to scale up globally.

Sumit will contribute towards helping Fashinza build the future of the fashion manufacturing industry in a sustainable, ethical, inclusive, fast, and efficient and through the use of technology, data, the cloud and more. Sumit is a seasoned business leader with extensive exposure and experience in building and scaling startups. An entrepreneur at heart, in the past Sumit worked with companies whom he could scale to successful business ventures.

Commenting on Sumit Saxena’s appointment to Fashinza, Pawan Gupta, Co-Founder & CEO, Fashinza, said: “Fashinza’s focus remains both Indian and global markets with Europe and UK being among the target geographies for us. After the recent Series B round of funding we continue to expand Fashinza’s team and our global footprint. Sumit will bring his experience and expertise to grow and scale up business and streamline and execute our strategy. We are excited to welcome him to the Fashinza team.” 

According to Sumit Saxena: “Fashion is a trillion dollar industry with huge scope for technology, to automate the way brands work today. Technology will enable brands & manufacturers to be more efficient resulting in better management and visibility. As Uber changed the way we travel & Airbnb the way we holiday, Fashinza is trying to revolutionise the way brands source. It’s an immense opportunity for all of us to contribute, given the current state of the supply chain pre & post-COVID days. I am very excited to play a role in this journey and to work with some of the brightest minds in the Industry to re-shape the fashion Industry.”