InnoVision Marketing Group Leaders Recognized as Top Industry Influencers in Advertising, PR & Marketing for 2025
SAN DIEGO, CA — March 18, 2025 — InnoVision Marketing Group proudly announces that four of its senior leaders have been recognized among the Leaders of Influence in Advertising, PR & Marketing for 2025. This distinguished honor celebrates CEO/Executive Creative Director Ric Militi, Sr. Vice President/Sr. Creative Director Giselle Campos, Sr. Vice President/General Manager Alanna Markey, and Vice President of Public Relations Karla Nafarrate for their outstanding leadership, strategic innovation and impact in the industry.
This recognition underscores InnoVision’s expertise in marketing, advertising and public relations, highlighting the agency’s ability to develop dynamic, results-driven campaigns that make a lasting impact. InnoVision is proud to currently partner with Palomar Health, Valley View Casino & Hotel, Krak Boba, Huey Magoo’s Chicken Tenders, Cock ‘n Bull Ginger Beer and Fresh Start Surgical Gifts, among many others. In addition to its long-term partnerships, InnoVision is currently working on a branding project for Karl Strauss Brewing Company and developing a strategic branding initiative for SDRE homebuilders, a groundbreaking leader in providing attainable housing solutions in San Diego. The agency also recently completed a successful project for Juan Valdez Café, further demonstrating its ability to deliver impactful brand strategies across industries. With a tireless work ethic, strong sense of urgency and unwavering dedication to its clients, InnoVision ensures that every brand it serves receives innovative strategies and creative solutions tailored to their success. By embracing a culture of collaboration, creativity and integrity, InnoVision continues to build lasting partnerships while delivering exceptional marketing solutions that drive growth and elevate brand presence.
As The Anti-Agency®, InnoVision stands apart by rejecting conventional agency norms in favor of an approach centered on extraordinary service, authentic client relationships and strategic execution. This philosophy has led to award-winning marketing strategies that enhance brand recognition, drive consumer engagement and foster brand loyalty.
“At InnoVision, our success is built on collaboration, open communication and a shared commitment to delivering exceptional results,” said Alanna Markey, Sr. Vice President/General Manager. “With everything handled in-house, we move quickly from idea to execution, ensuring our clients receive the best marketing solutions tailored to their unique needs.”
InnoVision’s leadership team operates as a unified force, seamlessly integrating a comprehensive suite of services, including branding, creative direction, traditional and digital media, web development, public relations, video production, talent and casting, reputation management and global franchising and marketing. This holistic approach ensures the development of impactful campaigns that drive results and maintain brand integrity. Militi, Campos and Markey collectively lead the agency’s strategic, creative and operational vision — overseeing all facets from branding and advertising initiatives to campaign development, creative strategy, scripting, execution and agency operations — ensuring every project aligns with the client’s brand identity and market positioning. Nafarrate spearheads public relations and media outreach efforts, ensuring InnoVision’s campaigns effectively reach and resonate with the intended audiences.
“Every campaign we create is more than just advertising — it’s about telling a story that connects with people on a deeper level,” said Giselle Campos, Sr. Vice President/Sr. Creative Director. “Our ability to transform bold ideas into strategic, high-impact campaigns is what truly sets us apart.”
Ric Militi, CEO/Executive Creative Director, echoed this sentiment, emphasizing the dedication and expertise of the InnoVision team. “I am incredibly proud to lead this team of dedicated, intelligent and overachieving individuals. Every day, I am impressed by the exceptional work we do for each of our many clients, delivering innovative strategies and creative solutions that drive success. What truly sets us apart is our commitment to mastering our business fundamentals — we never stop learning, refining and pushing boundaries. At InnoVision, we believe that being extraordinary is simply the ordinary to us. Our excellence may appear effortless, but in reality, we work tirelessly to make it look that way.”
Among InnoVision’s most recent standout campaigns is Huey Magoo’s 20th Anniversary, featuring a 30-second commercial that celebrates the brand’s growth and evolution. InnoVision has been the agency of record for Huey Magoo’s since 2017, when the franchise had just three locations in Orlando. Today, the brand has 72 locations nationwide, with over 250 more in development. The agency has played a pivotal role in shaping Huey Magoo’s brand identity and marketing strategy, helping drive its nationwide expansion through compelling creative, strategic messaging and innovative campaigns.
InnoVision also spearheaded a dynamic multi-platform campaign for the San Diego Mojo, the city’s major league volleyball team, producing a high-energy commercial that highlighted the sport’s intensity through direct comparisons to major league male athletes. This campaign extended across digital advertising, social media and broadcast television.
Through bold storytelling, strategic execution and relentless innovation, InnoVision Marketing Group continues to redefine industry standards. This recognition reaffirms the agency’s leadership and celebrates the dedicated team driving its success.
